Job
Description
Purpose
This GraduateTrainee is an execution-focused team-player & self-starter, who is able to think strategically and manage tactical detail, is both creative and analytical and can thrive in a fast-paced environment.
Responsibility.
Plan and execute marketing campaigns on performance marketing channel (Google, Facebook, Twitter, CLM etc.)
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimise spends and performance based on the insights
Design, build and maintain our digital media presence
Strategize, experiment and finally execute new ways of reaching our target audience
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Measures of success
In 6 months,
Present cutting edge performance plans which is frugal & impactful on business
Understood the Rapido way of working and can settle in fast paced environment
In 12 months,
Won team confidence through performance and achieving milestones like revenue, RoI
Leverage Rapido internal teams to deliver best in class output
Successfully mastered the art of delivering start performer business ideas and strategy
Emerged as a key business owner
Qualification :
B.Tech : Fresher with analytical skills /SQL
Good to have:
Knowledge of web analytics tool like Google Analytics
Knowledge of SQL is preferred
WHY SHOULD YOU JOIN RAPIDO
We’ve scaled 10x within 1 year and are currently doing ~4+ Lakh rides per day. Our growth outshines our goals and we want you to be a part of the growth solving fundamental mobility problems for India. You can be part of the team that provides strong support to user departments who in turn helps daily commuters with economic and quicker rides.
At Rapido, we take our work seriously and are proud of the associations we have built along the way. But then, we also know how to have fun. With a seamless communication structure and a “no cubicle culture”, the people here are extremely approachable. You will have several opportunities to exercise your potential, you won’t be disappointed. We break the regular office monotony and believe in free-flowing work culture.Roles and Responsibilities
Skills Required: Marketing,Digital Marketing,Google Analytics,Twitter,Advertising,Web Technologies,Digital Advertising,Marketing Campaigns,Media Planning,Promotion Executive,Warehousing,PR,Emerging Technologies,Digital Media,Web Analytics,Thought Leadership,Facebook